“Just a decade ago we were touting single digit mega-bit per second throughputs across the US as a big thing,” observes Dr Paul Carter, CEO and CO-founder of Global Wireless Solutions. “And now we are seeing a twenty-fold increase over that time frame.” In this podcast Carter looks at research conducted by Global Wireless Solutions, a mobile insights consulting firm, which found that the number of consumers who accessed 5G networks in the US grew from just 43% in 2021 to 61% in 2022. This means that 42% more consumers accessed 5G networks in 2022 than in 2021, a significant increase compared to the single digit rise in 5G access of just 7% the year before (2020-2021). A majority of urban and rural customers are accessing 5G one or more times in the past twelve months. “5G is here and we believe it has reached its tipping point.” Carter walks us through how 5G changes behaviors such as screen time, and how 5G up ends whole industries. As well as purchasing more 5G capable devices, consumers with 5G are also spending more time on those devices – perhaps due to improvements in throughputs and access to apps and services that 5G brings. GWS’ OMCP panel test data shows that consumers with 5G smartphones saw their average minutes of daily use reach 312 per day, which means people are spending 33% of their waking day on devices.
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